New sports bra eliminates the dreaded bounce

July 27, 2011

Health and Fitness

Image via sophiea

Image via sophiea

Are bouncing boobs making your workouts excruciating? It’s a problem the amply endowed tend to face with the crop top style bras already on the market. Not only that, but heavy exercise without a good-quality sports bra can also cause irreversible damage to ligaments in your chest, contributing to premature sag. Plus pain, shortness of breath and the dreaded boob squish are all problems that can contribute to an awful time at the gym.

So, cardio is a pretty important part of any exercise regime. But where does that leave the D cup-and-up crowd who just can’t deal with the jiggle?

Panache is coming to the rescue with a newly-designed high tech sports bra made with large chests in mind, reducing bounce by up to 83%.

These new bras work by encapsulating each breast individually, helping eliminate problems with breast flattening that can cause pain while not even providing enough support. Definitely helps for getting in a full workout.

“This was probably the hardest bra that I have ever had to design because there were so many elements to it,” said Clare Fallon in her interview with the Daily Mail. Fallon, who has worked for Sheffield-based Panache for 18 years, went as far to research for the project as using 3D cameras to record the movement of a 32E model on a treadmill. “Most people think designing a bra is just cutting out two triangles and sewing them together, they don’t realise just how much technical work goes into it.”

Panache is one of the better quality large-cup bra brands on the market, so expect the finished product to be durable, well-made, and strong enough to withstand all the jiggling you can throw at it. The bras are going to retail for £35 and cover cup sizes D to H.

Does 83% bounce reduction sound like something that could be life changing for you? Please share your thoughts with us.

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